Toyota Urban Cruiser EV India Launch On January 19th: Specs, Features, and Expected Pricing

By Karanth

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Toyota Urban Cruiser EV India Launch

Toyota Urban Cruiser EV India Launch: Overview

  • Toyota Urban Cruiser EV set for launch in India on January 19, 2026 — badge-engineered version of the Maruti e Vitara.
  • Expected pricing is Rs 20-26 lakh (ex-showroom); rivals include the Hyundai Creta Electric, Mahindra BE 6, VinFast VF 6, Tata Curvv EV, and MG ZS EV.
  • 49 kWh (144 hp) or 61 kWh (174 hp) battery packs; up to 543 km ARAI range (larger pack).
  • Features Level 2 ADAS, dual 10.25-inch screens, ventilated seats, a 360-degree camera, and 7 airbags.
  • Built on a shared platform with Toyota-specific styling tweaks.

Toyota Urban Cruiser EV Set for January 19 Launch: Maruti e Vitara Twin with Toyota Badge

Toyota Kirloskar Motor is gearing up to enter India’s electric vehicle arena with the Urban Cruiser EV, scheduled for official launch on January 19, 2026. This midsize electric SUV is essentially a rebadged version of the upcoming Maruti Suzuki e Vitara, developed through the longstanding Toyota-Suzuki partnership. Sharing a platform, powertrain, and most components, the Urban Cruiser EV receives Toyota-specific styling cues to differentiate it while benefiting from shared development costs and proven technology.

The launch marks Toyota’s first dedicated battery-electric vehicle for the Indian market, arriving amid growing competition in the compact/midsize electric crossover segment. It will challenge heavyweights like the Hyundai Creta Electric, Mahindra BE 6, VinFast VF 6, Tata Curvv EV, and MG ZS EV. Expected pricing in the Rs 20-26 lakh (ex-showroom) range positions it as a premium yet accessible option, leveraging Toyota’s reputation for reliability and resale value.

Built on the 27XX skateboard platform co-developed with Suzuki, the Urban Cruiser EV promises practical range, modern features, and Toyota’s hallmark build quality—making it a compelling choice for buyers transitioning to electrification.

Powertrain and Battery Options

The Urban Cruiser EV mirrors the e Vitara’s efficient setup:

Battery PackPower OutputTorqueExpected Range (ARAI)Drive
49 kWh144 hp~193 Nm~400 kmFWD
61 kWh174 hp~193 NmUp to 543 kmFWD

(AWD variant available globally but unlikely for India launch.)

The larger pack offers segment-leading claimed range, ideal for highway confidence. Front-wheel drive keeps costs and complexity down while delivering adequate performance for daily use.

Exterior Design: Subtle Toyota Touches

The Urban Cruiser EV closely resembles the e Vitara but with a distinctive front fascia:

  • Sleeker LED headlights and DRLs connected by thick black/chrome trim.
  • Smoother bumper with vertical air vents on edges.
  • Aero-optimised 18-19 inch alloys.
  • Shared profile: muscular cladding, coupe roofline, and C-pillar rear door handles.

Overall, a cleaner, more subdued look compared to Maruti’s bolder styling.

Interior and Features: Tech-Rich Cabin

The interior layout mirrors e Vitara with Toyota branding:

  • Dual 10.25-inch screens (infotainment + digital cluster).
  • Wireless Android Auto/Apple CarPlay.
  • Ventilated front seats, Infinity sound system.
  • Panoramic sunroof (fixed), ambient lighting.

Safety suite:

  • Level 2 ADAS: Adaptive cruise, lane keep assist, forward collision warning, auto emergency braking.
  • 7 airbags, 360-degree camera, TPMS, front parking sensors, all-disc brakes, electronic parking brake with auto-hold, and AVAS.

Competitive Landscape and Pricing

Expected Rs 20-26 lakh range places it premium over Maruti twin but is competitive:

  • Below the Tesla Model Y, Kia EV6.
  • Comparable to the Creta Electric and Curvv EV top trims.

Toyota badge may command a slight premium for perceived reliability.

Why Urban Cruiser EV Matters

  • Toyota’s EV entry diversifies choices beyond Tata dominance.
  • Shared platform ensures proven tech and cost efficiency.
  • Strong range/performance balance for Indian conditions.

As India’s EV market matures with infrastructure growth, models like this—practical, feature-loaded, trusted brands—accelerate the mainstream shift.

Source: autocarindia.com

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